Local Experience (LX) Platform Recognized in Prestigious International Annual Awards Program for Standout Marketing, Advertising and Sales Technology Around the World
CHICAGO – August 17, 2023 – Rio SEO, a Press Ganey Forsta company, and the leading provider of local marketing solutions for enterprise brands, has been selected as the winner of the “Best SEO Platform” award in the 6th annual MarTech Breakthrough Awards, its fourth consecutive win in this category. MarTech Breakthrough, a leading market intelligence organization, recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry today.
Rio SEO’s Local Experience (LX) Platform empowers multi-location brands to optimize business listings, enhance reputation, and measure performance with advanced analytics. The LX Platform, favored by global enterprise leaders, drives measurable online and offline traffic for retailers, restaurants, hospitality, financial services, and more.
We’re pleased to offer the only end-to-end local marketing solution for enterprise brands that enables organizations to manage experiences holistically. The integrated technology enables marketing teams to gain a 360-degree view of what attracts customers and keep them coming back. With the LX Platform, businesses are better equipped to focus on continuous improvement of their local experience and allow the results to be backed by data. We’re thankful to MarTech Breakthrough for this award.
Kyle Ferguson
CEO, Forsta
The mission of the MarTech Breakthrough Awards is to honor excellence and recognize the innovation, hard work and success in a range of marketing, sales and advertising technology related categories, including marketing automation, customer experience, performance marketing AdTech, SalesTech, marketing analytics, content and social marketing, mobile marketing and many more. This year’s program attracted more than 3,500 nominations from over 19 different countries throughout the world.
The LX Platform is our ‘Best SEO Platform’ as it equips multi-location organizations with a comprehensive set of tools all within one platform to increase their brand visibility across search engines, social networks, map applications and more. A customer’s first brand interaction often starts with a Google search, and if a brand is not positioned well for these first steps, it could be the last step that customer takes. LX offers clear and improved results, helping marketers effectively prioritize their strategies within a single interface.
James Johnson
Managing Director, MarTech Breakthrough
LX Platform users can also unite Customer Experience (CX) with market research, customer insights and behavioral analytics across touchpoints and combine these deep insights at the individual level with broad observations and trends from large market segments. The LX Platform allows users to gather, analyze, visualize and make decisions regarding deep insights about the complete experience of their local buyer.
To learn more about the LX Platform and to request a demo, visit: https://www.rioseo.com/platform.
About PG Forsta
PG Forsta is the leading provider of experience measurement, data analytics and insights that help companies in complex industries better understand and better serve their stakeholders. Our Press Ganey healthcare suite comprises the most widely-adopted experience, clinical and safety solutions for providers, payers and life sciences organizations. In our commercial solution suite, we offer award-winning software and services to support market research, brand measurement, customer and employee experience to financial services, hospitality, market research, professional services, retail, and technology companies.
About Press Ganey
Press Ganey, a leading healthcare performance improvement solutions company, offers an integrated suite of solutions that put Human Experience at the center of healthcare enterprise transformation. Delivered through a cutting-edge digital platform built on a foundation of data security, Press Ganey solutions address patient experience, healthcare consumer experience, workforce engagement, safety, clinical excellence and more. Guided by its team of renowned healthcare thought leaders, Press Ganey works with more than 41,000 healthcare facilities to reduce patient suffering, enhance caregiver resilience and improve the overall safety, quality and experience of care. Press Ganey is a PG Forsta company.
About Forsta
Forsta powers an Experience and Research Technology Platform that gathers and analyzes data, and translates the findings into shareable actions to inform decision-making and drive growth. Forsta’s technology, combined with its team of expert consultants, helps organizations better understand the full Human Experiences (HX) of their audiences. Forsta is recognized as a Leader in the 2021 Gartner® Magic Quadrant™ for Voice of the Customer. For more information, visit www.forsta.com.
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